Veda's Fall 12 Fashion Presentation

Sex pistols meet Courtney Love in an alt grunge underground party.  This fall we were inspired by all things circa 1993 sprinkled with the likes of Tuesday Weld.  Think Shirley Manson (leading lady for band Garbage) drenched in leather and kickin' it with her dolled up Grandmother, both getting blitzed, cigarettes in hand.  All things copacetic. 

For our fall fashion week presentation, Olivia Malone shot our collection on some super babes at The Hole in downtown NYC.  

Check out thisisveda.com for new fall styles coming soon.

Iggy Azalea in VEDA

Iggy Azalea rocking our Aquarius jacket for a Flavor Magazine shoot with Olivia Malone.

Iggy Azalea pour Flavor Magazine ( Septembre/ Octobre) from Flavor Magazine on Vimeo.

VEDA on Fashion Gone Rogue

Our "Space Rider" holiday campaign is featured on one of our very favorite fashion blogs, Fashion Gone Rogue.  You can find these rad outer space threads on thisisveda.com later this year, but for now shop some pre-fall finds ON SALE.

VEDA Sample Sale

Our much anticipated Sample Sale starts tomorrow! 

In case you haven't heard here are the details:

VEDA sale

412 Broadway, 5th floor NYC

Friday 3/23 12-7p

Saturday 3/24 11-6p

Sunday 3/25 11-6p

All of the styles below will be available (in limited quantities, of course)!

for more images of sale items, click HERE

photo credits Olivia Malone & Eric Chakeen

VEDA FALL/WINTER 2012 COLLECTION

VEDA Fall/Winter 12 highlights

See the full collection on thisisVEDA.com

Photos by Olivia Malone

Jewelry by Lady Grey

SPRINGS GOODS NOW ON OUR WEBSTORE

shop SPRING 12 here 

photo credit Olivia Malone 

Goodbye Horses

Olivia Malone shoots for Nylon Mexico

See the full editorial featuring VEDA here.

http://oliviamalone.com/goodbye-horsesnylon-mexico

VEDA Spring12 Editorial

PHOTOGRAPHS BY OLIVIA MALONE